These items were designed at my internship with Ed Herrington Inc. Herrington’s is a lumber, millwork, and building supplier for the greater Berkshire Massachusetts area. I was responsible for all design peripherals for the company and each of the six locations and three work yards. In the three months I filled in for the company’s graphic designer, who was on maternity leave, I designed all monthly specials, monthly circulars, weekly web and print advertisements, and signage for promotional items. The monthly specials were distributed throughout the different store locations and the monthly circulars were mailed to customers throughout the area, as well as store locations. I collaborated with the marketing departments of Benjamin Moore, Anderson Windows, and other vendors to ensure their brand standards were being met.
Herrington's
promotional flyers • monthly Home Solutions catalog • in-store signage • local newspaper/magazine ads